WordPress & WooCommerce

WordPress is the one platform where you don't install anything by hand.

Connecting

In the dashboard, go to Analytics and connect WordPress. Opinly installs the Opinly Analytics plugin into your site, configures it with your key, and activates it. The pixel starts reporting immediately.

If your host blocks remote plugin installs, the dashboard falls back to giving you a connect key to paste into the plugin's settings — install the plugin from your own WordPress admin, paste the key, done.

What you get

• The pixel on every page, so page views, clicks, forms and campaigns are tracked.
• WooCommerce orders reported server-side, keyed on the order ID. That's the reliable revenue path — it doesn't depend on the buyer's browser reaching a thank-you page.
• Consent handling via the WordPress Consent API — when a consent plugin that supports it is active, Opinly follows its decision for the statistics category. With no such plugin installed the pixel tracks by default; a setting on the plugin turns that off. Note the WooCommerce order webhook is your own sales record and reports regardless.

There's no snippet to paste and no code to write. Everything on Install the pixel is for other platforms.

Reference

The plugin's own listing is the reference for its settings, consent behaviour, and the exact data it sends: wordpress.org/plugins/opinly-analytics.

The rest of these docs still apply — what gets captured and identifying visitors describe the same pixel.